Course curriculum

  • 1

    Our SEO Philosophy

    • How We Do SEO
  • 2

    Keyword Research

    • Keyword Research Philosophy
    • Ahrefs
    • Seed Keywords
    • Important Keyword Metrics
    • Identifying the Best Competition
    • Pulling Keyword Data
    • Organizing By URL
    • Keyword Research Wrap Up
  • 3

    Site Hierarchy

    • Overview
    • Using Well Ranked Competition
    • Using Keyword Research
    • Develop in PowerPoint
  • 4

    Content Planner

    • Overview
    • Template Walkthrough
    • Page Optimizer Pro
    • Getting Content
  • 5

    Content Audit

    • Content Audit Template
  • 6

    Manual Walkthrough

    • Overview
    • Template Walkthrough
    • Screaming Frog
    • Finished Walkthrough Walkthrough
    • Most Common Issues
    • Yoast Set Up in WordPress
    • Other Important Plug Ins
    • How to Manage Additional Issues